Something is Happening
Has anyone noticed some subtle positives for cigars, appearing in product advertising of some publications, geared to men, with someone in the advertisement, holding a cigar?
What great news! Very simple; always in an elegant setting.
Many years ago cigars, such as Tiparillos or Edie Adams featuring Air Tip, were common, always shown, in good taste.
If your local tobacconist has a window(s), perhaps a men’s store would consider showing their product in that window. It carries a dual message of elegance.
What we are saying to “lovers of the leaf” is cigars are a life-style and a complement to any surroundings.
Tell us if you too have noticed “cigars” in life-style publications, we're very curious.
By Al Remp, product specialist and trainer, Thompson Cigar.
What great news! Very simple; always in an elegant setting.
Many years ago cigars, such as Tiparillos or Edie Adams featuring Air Tip, were common, always shown, in good taste.
If your local tobacconist has a window(s), perhaps a men’s store would consider showing their product in that window. It carries a dual message of elegance.
What we are saying to “lovers of the leaf” is cigars are a life-style and a complement to any surroundings.
Tell us if you too have noticed “cigars” in life-style publications, we're very curious.
By Al Remp, product specialist and trainer, Thompson Cigar.
Labels: Al Remp
5 Comments:
At 10:09 AM, Anonymous said…
Sadly, the MPAA has passed stricter ratings guidelines for smoking under the guise of further shielding children from harmful influence. I think it's perfectly reasonable to believe a parent can bring up a child with discipline and understanding such that right from wrong is a distinction they can make and not a choice that should be hidden from them for fear of a mis-step.
At 8:13 PM, Marketing Gorilla said…
I read a few magazines on a daily basis. I'll keep an eye out for these references for you, Al.
At 4:54 PM, Anonymous said…
Wow, reading a few magazines a day is impressive. I can hardly get through my TV Guide.
At 10:51 AM, Marketing Gorilla said…
I have a little extra time on my hands right now.
At 12:55 PM, Jerry A said…
I just started smoking cigars about 3 months ago and I started seeing cigars in many sitcom and television settings.
George Lopez Show, Two And a Half Men, How I Met Your Mother, and King of Queens just to name a few. None of these really showed elegance but it celebrated a special occasion.
J
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